For the Love of Ice Cream

April 27, 2022
When I was asked to do a review of GBU Life’s newest member benefit, VIP Perks! by Entertainment, no one had to "twist my arm." This project would involve scrolling through the pages and pages of restaurant coupons in my area to pick a place to dine, guilt-free. Being 26-weeks pregnant, my cravings took over my decision-making process: ice cream was (and always is) the clear answer.

Lucky for me, my favorite place to get ice cream in Pittsburgh, Scoops, had two different perks offered. Since my husband also shares a deep love for ice cream, we picked the BOGO (buy one, get one) deal on a two-scoop cone.

Once we got to Scoops, I simply logged into VIP Perks! on my cell phone, found the coupon and selected the Redeem option. The coupon populated at that point, and I showed the cashier whenever we got to the register.

The entire process could not have been any easier and saved us about $5. Since there are dozens of restaurants, attractions, activities, shopping, services in my area participating in this program, there is no shortage of coupons we can continue to use every time we go out.

Get exclusive perks

Enjoy local and national discounts on dining, entertainment and services. You can print coupons from home or simply redeem them from the mobile app!

  • Deep discounts, up to 50% and BOGO
  • National, regional and local discounts
  • Best-in-class offers, up to 50% off, on things you do daily
  • Save on dining, attractions, shopping, travel and more!

Save locally and when you travel. Offers from VIP Perks! by Entertainment are available in 10,000+ US and Canadian cities.

This new GBU Life member benefit is provided at no charge for both insured and social members, but you do need to opt-in and have an email address to receive access to the site.

Login to the GBU Life Member Community at community.gbu.org to get started!

Receive discounts from these retailers and more!

By Lesley Mann May 29, 2025
As we move into the second quarter of another exciting year, I want to take a moment to reflect on our accomplishments and share some of the new initiatives we are implementing in the realms of sales, marketing and community engagement. Over the past year, GBU Life has reached significant milestones thanks to the dedication and hard work of our team and the trust and support of our members. Our sales department has exceeded targets, and we have expanded our reach to more communities than ever before. We have launched several successful marketing campaigns that have not only increased our visibility but have also strengthened our brand's presence in the industry. For this year, our focus will be educating potential new members on the importance of securing their financial futures through life insurance and annuity products while serving their communities as part of our great Society. Looking ahead, we are committed to enhancing our sales strategies to better serve you. We are introducing some tools for our agents to enhance our products. One new tool is our Defined Benefit Annuity program which combines the Future Flex Fixed Index Annuity (FIA) with a software tool that can help determine retirement savings needs and break them down into contributions over time to help you meet your retirement goals. Be sure to keep in touch with your GBU agent to review your plans and products to see how adding an FIA to your retirement planning can help boost your savings efforts
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GBU members between the ages of three and nine years old can enter their colored page in this year's contest, which is themed Pawprints on My Heart. Three age categories will be judged as follows: Category I: Ages three and four Category II: Ages five and six Category III: Ages seven, eight and nine Entrants may use crayons, colored pencils, markers or watercolor paints. Entries will be accepted through Monday, August 18, 2025, at 11:59 p.m. EST. The picture on the next page can be reproduced, or copies can be obtained by calling the Community Engagement Team at the GBU Home Office (800-765-4428) or by printing the image above. Cash Prizes for Each Category First prize: $75 Second prize: $50 Third prize: $30 How to Enter Send the three- to nine-year-old GBU member's coloring contest entry with their name and address on the colored page to: GBU Life ATTN: Member Benefits 4254 Saw Mill Run Boulevard Pittsburgh, PA 15227-3394. Or email contest@gbu.org with "Coloring Contest Entry” as the subject line. General Information Judges reserve the right to accept or reject any or all entries. Their decisions will be final. Artwork will be handled at the GBU Home Office with the utmost care. GBU reserves the right to reproduce entries for whatever use it wishes, provided proper credit is given. Permission does not include the sale of such work.
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