Celebrate National Wellness Month with Optimity

July 31, 2025

August is National Wellness Month, a time to reflect on your health and commit to simple habits that support a well-balanced lifestyle. Whether you’re looking to increase your physical activity, stay hydrated or reduce stress, wellness isn’t about dramatic transformations but about consistency and support.


That’s where Optimity comes in.


At GBU Life, we’re proud to offer our members access to this science-backed app that turns daily wellness into an achievable, rewarding routine. During National Wellness Month, there’s no better time to see how small changes can lead to long-lasting results and Optimity is here to guide the way.


What Is Optimity?

Optimity is a mobile wellness platform designed to help users build healthier habits through short, simple activities that fit easily into their day. By focusing on health tips, micro-learning content and small behavior changes, Optimity empowers individuals to take control of their well-being in a way that feels manageable and rewarding.


The app also features fun, educational challenges, and offers chances to win real prizes, including gift cards, just for completing wellness activities. Whether you have five spare minutes or an entire hour, Optimity makes it easy to make wellness part of your routine.


Building Better Habits

Wellness can feel overwhelming, especially when life gets busy. But building better habits doesn’t require a total lifestyle overhaul. Optimity encourages users to take bite-sized steps that naturally lead to improvement over time.


Here’s how Optimity helps:

Move More
Optimity’s movement challenges encourage daily physical activity, even if it’s just a brisk walk or a few stretches between meetings. You’ll get reminders to keep moving, along with practical tips to boost energy and improve mobility.


Hydrate Often
Drinking enough water might seem basic, but it’s one of the most overlooked components of wellness. Optimity sends hydration reminders and shares quick info on how water supports everything from skin health to brain function.


Manage Stress
From guided breathing exercises to mood-boosting tips, Optimity helps users stay mindful and balanced, even on the busiest days. The app’s bite-sized mental wellness content helps reinforce the importance of checking in with yourself.


Sleep Smarter
Good rest is crucial for mental clarity and physical health. Optimity offers sleep hygiene tips and personalized insights to help you improve your nightly routine.


Optimity Wellness with Rewards

One of the most motivating features of Optimity is the chance to earn points for each activity you complete. These points can be redeemed for gift cards and other rewards, turning your healthy habits into real-world benefits. The more consistent you are, the more you earn, creating a fun incentive to keep going.


For GBU members, this benefit is available at no additional cost. It’s our way of supporting your wellness journey and helping you live a more fulfilling, healthier life.


Why National Wellness Month Matters

National Wellness Month isn’t just a date on the calendar; it’s a reminder that your well-being is worth prioritizing. In today’s fast-paced world, self-care often takes a backseat. But this month, we challenge you to make a shift, however small.


Try setting one goal for August. Maybe it’s drinking eight glasses of water a day or walking 20 minutes each morning. Optimity can help you track that goal and stay motivated.


How to Get Started with Optimity

Ready to take your first step? Download the Optimity app and join the GBU Wellness community. You’ll gain access to a variety of wellness topics, earn rewards for your efforts and receive the encouragement you need to keep moving forward.


To learn more about how Optimity works and how it supports GBU members, learn more here.

July 17, 2025
Staying cool in the summer can be a challenge, especially when you're trying to stick to a budget. If you're a GBU member, you have access to a fun benefit!
June 30, 2025
When it comes to planning for the future, there are few things more meaningful than knowing your legacy will make a lasting impact. At GBU, we’re proud to offer members the tools and resources needed to protect what matters most while also providing meaningful ways to give back.
June 26, 2025
Since December 2024, donors have contributed an impressive $1,443,000 to the GBU Foundation, establishing new scholarship, educational grant and donor-advised charitable funds. These gifts help to shape a brighter future for students, communities and charitable causes across the country.
Family playing with a toy truck
June 26, 2025
Legacy giving, also known as planned giving, is a meaningful way to leave behind an impact on the causes and organizations you care about. By incorporating life insurance and annuities into your estate planning, you can maximize the benefits of your legacy gifts, ensuring they are both impactful and tax efficient.
By Lesley Mann May 29, 2025
As we move into the second quarter of another exciting year, I want to take a moment to reflect on our accomplishments and share some of the new initiatives we are implementing in the realms of sales, marketing and community engagement. Over the past year, GBU Life has reached significant milestones thanks to the dedication and hard work of our team and the trust and support of our members. Our sales department has exceeded targets, and we have expanded our reach to more communities than ever before. We have launched several successful marketing campaigns that have not only increased our visibility but have also strengthened our brand's presence in the industry. For this year, our focus will be educating potential new members on the importance of securing their financial futures through life insurance and annuity products while serving their communities as part of our great Society. Looking ahead, we are committed to enhancing our sales strategies to better serve you. We are introducing some tools for our agents to enhance our products. One new tool is our Defined Benefit Annuity program which combines the Future Flex Fixed Index Annuity (FIA) with a software tool that can help determine retirement savings needs and break them down into contributions over time to help you meet your retirement goals. Be sure to keep in touch with your GBU agent to review your plans and products to see how adding an FIA to your retirement planning can help boost your savings efforts
May 15, 2025
GBU members between the ages of three and nine years old can enter their colored page in this year's contest, which is themed Pawprints on My Heart. Three age categories will be judged as follows: Category I: Ages three and four Category II: Ages five and six Category III: Ages seven, eight and nine Entrants may use crayons, colored pencils, markers or watercolor paints. Entries will be accepted through Monday, August 18, 2025, at 11:59 p.m. EST. The picture on the next page can be reproduced, or copies can be obtained by calling the Community Engagement Team at the GBU Home Office (800-765-4428) or by printing the image above. Cash Prizes for Each Category First prize: $75 Second prize: $50 Third prize: $30 How to Enter Send the three- to nine-year-old GBU member's coloring contest entry with their name and address on the colored page to: GBU Life ATTN: Member Benefits 4254 Saw Mill Run Boulevard Pittsburgh, PA 15227-3394. Or email contest@gbu.org with "Coloring Contest Entry” as the subject line. General Information Judges reserve the right to accept or reject any or all entries. Their decisions will be final. Artwork will be handled at the GBU Home Office with the utmost care. GBU reserves the right to reproduce entries for whatever use it wishes, provided proper credit is given. Permission does not include the sale of such work.
April 22, 2025
GBU has designated four Community Pillars - Wellness, Education, Charitable Giving and Hometown Hero Support - which are a concentrated list of causes that resonate with our values.
February 5, 2025
Looking for new spots to explore this winter? Check out these three must-visit places for your next adventure.
January 21, 2025
Details and deadlines surrounding the GBU Foundation scholarship and grants for 2025.
January 3, 2025
Looking to try some new recipes this winter?